In today’s episode of Hospitality Hangout, Michael Schatzberg, “The Restaurant Guy,” and Jimmy Frischling, “The Finance Guy,” are joined by Ricky Richardson, (https://www.linkedin.com/in/ricky-richardson-971b0012/) Chief Executive Officer of Eggs Up Grill (https://www.linkedin.com/company/eggs-up-grill/) .
Ricky discusses the brand’s origins and rapid expansion since he took over. He provides background on Eggs Up Grill being started by a third-generation diner operator and becoming a 100% franchised system. Ricky highlights the importance of maintaining a consistent brand culture as they grow through franchising, including implementing a new proprietary digital training platform. He also shares an “untold story” from his international restaurant experience involving an unconventional way to access water during an opening.
Key Takeaways:
(4:54) Ricky provides background on Eggs Up Grill.
(10:42) Involving franchisees in the decision-making process.
(19:39) Consistency in brand experience is critical as Eggs Up Grill expands through franchising.
(20:21) Eggs Up Grill launched a proprietary digital training platform for franchisees.
(26:12) An “untold story” from Ricky’s international experience.
(30:21) Nurturing brand culture through local franchise ownership is vital.
(32:54) Food Service Feud!
Resources:
Toast (https://pos.toasttab.com/)
Eggs Up Grill (https://eggsupgrill.com/)
Episode Credits:
• Produced by: Branded Hospitality Media
• Hosted by: Michael Schatzberg, JImmy Frischling
• Producer: Julie Zucker
• Creative Director: Adam Levine
• Show Runner: Drewe Raimi
• Post Production: Three Cheers Creative
