$8 million for mushroom chocolate and now we’re talking ice cream?
Charlotte Cruze, cofounder of Alice Mushrooms, joins The Foodfluencers on Hospitality Hangout to discuss the brand’s $8 million Series A, led by NewBound Venture Capital with participation from Unilever Ventures and returning investor L Catterton.
Then the conversation takes a delicious turn: could Alice Mushrooms ice cream work? A mention of Ben & Jerry’s sparks a brainstorm, and the brand’s Happy Ending name inspires an ice cream idea that gets everyone laughing.
The ice cream is a wish-list concept discussed in the clip. Would you try it? Tell us what flavor you’d want first.
#AliceMushrooms #IceCream #HospitalityHangout
