IHOP President Lawrence Kim joins Hospitality Hangout live from Prosper Forum to talk about evolving one of America’s most iconic restaurant brands.
Lawrence shares why IHOP is “68 years young,” what he learned working inside the restaurants, his anonymous visits to more than 150 locations, the $6 Value Menu, Dubai Chocolate Pancakes, loyalty, catering and why IHOP’s next chapter starts with understanding what guests already love.
